ACF Car Finance reports high applications

Wed, 25 Nov 2009



Specialist car finance dealer ACF Car Finance has reported an unusually high number of applications in the past 18 months. The firm, based in Chester, claim that this reflects on a healthy market position and its status as a market leader in the sub-prime vehicle finance market.

ACF car finance provide car finance to those consumers who might not otherwise be able to arrange credit . The company showed that although sales fell slightly, pre-tax losses had fallen considerably.

The sales and marketing director for ACF, Norman Beaumont, reportedly commented: "No company has remained unscathed throughout 2009 as the market has been so unsettled, but there are encouraging signs which improve the outlook for 2010. The trading environment has changed and competition within the market has decreased, and there is a definite increase in the numbers of customers in the sub-prime and near-prime marketplace. We have made a number of strategic business decisions in order to make the company more sustainable. By undergoing certain cost- saving initiatives and streamlining the business, the company is leaner than it has ever been before, putting us in a much stronger position within the market."
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